To support the launch of Penrhos Spirits in Aldi stores nationwide, Out of Sync produced a branded film that connected product, provenance and sustainability in one clear story.
The campaign centred on a Herefordshire fruit farmer turning surplus fruit into craft gin, giving Aldi a launch asset with genuine warmth and substance behind it. Instead of relying on product shots alone, the film gave the partnership a stronger narrative and a more distinctive brand angle.
The result was launch content that felt rooted in real people and real value, helping the product story travel further across campaign and social channels.
